LMX Spiral

LMX Spiral combines live action with computer animation to create a allegorical, intellectual pop video about Britain’s transition from the enterprise culture of the eighties to the lottery culture of the nineties. It follows the fortunes of a naive young yuppie as he struggles to join the successes of the eighties brat pack. Through a series of scenes reminiscent of soap operas, music videos and life style adverts, it traces a path from the aspirational eighties to the disillusionment and unpredictability of the boom and burst years.