..It is an odd film: a text-film, a silent black and white talky in colour, a self-reflexive document and a fictive construct, a non-movie that paradoxically fulfils and subverts the implications in the titles of such books as’The Language of Cinema’ and ‘How to Read a Film’.’ – Michael Ethan Brodzky: Arts Canada Nov 1982.
‘The brilliance of So Is This is that it challenges apparently obvious truths about discourse. Snow’s film addresses all the issues which Socrates’ condemnation (in Plato’s ‘Phaedrus’ quoted in the film) of written language raises.-R.Bruce Elder: Parachute Feb 1983.
‘Snow creates a visual dynamo that loses nothing to motion for its absence of pictures. If you let it Snow’s film stretches your definition of what film is.’ – J.Hoberman: Village Voice Sept 28th 1982.
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